Advisory · coaching · fractional CPO
AI raised the bar for product teams. I help yours clear it.
I advise, coach, and mentor product managers and product leaders, and step in as fractional CPO when you need more. Built for technology leaders who want a stronger product org, not another training program.
Book a call →
You feel it in the roadmap.
Delivery outpaces decisions.
Engineering ships faster than product can decide. The bottleneck moved. Your org chart didn't.
AI-fluent engineers, AI-curious PMs.
Your engineers use AI daily. Your product team is still experimenting. That gap compounds weekly.
The CPO is stretched thin.
One leader carrying strategy, hiring, stakeholders, and coaching. Nobody is developing the people who decide what gets built.
Training didn't stick.
Workshops end. Behaviour doesn't change. What changes behaviour is a senior operator in the room, repeatedly.
This is a technology-performance problem, and it's solved from the technology budget.
Four ways in. One outcome.
Fractional CPO
For companies without a senior product leader, or between CPOs.
Embedded 1–2 days a week: strategy, roadmap, hiring, rituals.
Advisory retainer
For CTOs and CPOs who want a senior operator on call.
Two monthly sessions plus async access. Decision support, org design, AI adoption.
1:1 coaching & mentoring
For individual PMs and product leaders, sponsored by the company.
Structured bi-weekly 1:1s, goals set with their manager.
Team enablement
For whole product teams.
Working sessions on decision quality, rituals, and AI workflows.
Prices are indicative starting points; every engagement is scoped on a call. The entry point is often a single PM or the CPO. The structure is designed for the technology budget.
Three steps. No lock-ins.
Intro call
Thirty minutes. You describe the org; I tell you honestly whether I can help.
Diagnostic
One to two weeks. A short assessment of the product org: decision flow, AI fluency, team structure. You keep the findings either way.
Engagement
We pick the format, define success criteria, and start. Review every quarter; no long lock-ins.
An operator, not a career coach.
I run Product Circle, a decision-making network for product professionals across 16+ countries, and co-founded Kairos to help companies build AI-native operating models.
I co-published the State of AI in Product 2026 report with Product Institute, and I build with AI every day. Aerospace engineer by training. I bring a systems mindset to product orgs, not frameworks.
“Your session on AI workflows was one of the reasons I signed up for the next edition. It definitely paid off.”
“From the very beginning, he demonstrated an ability to grasp the bigger picture and ask insightful questions that touched on product strategy. He approached challenges with a positive mindset and a determination to overcome obstacles.”
“I can confidently say that he is one of the most self-driven and organized professionals I have ever met. His ambition is truly remarkable and I have no doubt that it will take him to very high flights in his career.”
Bigger than one person?
If what you need is a full AI-native operating model, new workflows and new structure applied across the org, that's Kairos, the transformation company I co-founded.
Discover Kairos →The questions procurement asks.
Who pays for this?
Typically the CTO or VP Engineering budget. Product-org performance is a technology outcome; this is not a training line item.
Can we start with just one PM?
Yes. Many engagements start as one sponsored coaching track and grow from there.
Remote or on-site?
Remote-first from Porto. In-person blocks in Porto or Lisbon by arrangement; fractional CPO engagements usually include some on-site time.
How long are engagements?
Coaching and advisory run quarter to quarter. Fractional CPO is typically six months or more. No long lock-ins; we review every quarter.
How do we measure it?
Success criteria are defined in the diagnostic: for example decision cycle time, AI adoption in product workflows, roadmap predictability, and retention of key product people.
If the answer to “who pays?” is “not me”, build the case for the person it is.
Build your pitch →Ready when you are
Tell me where your product org is stuck.
Book a call and I'll tell you honestly whether I'm the right person, and which format fits. If the answer is Kairos, or nobody, I'll say so.
Book a call →